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Case Study • Home Services

Boiler Point

How we helped a Norfolk heating services company dominate local search and automate their booking process to handle emergency repairs faster.

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The Results

From struggling to keep up with calls to automated booking success

45+
Monthly Leads
250%
Booking Increase
< 2hrs
Response Time
5.0
Google Rating

The Challenge

Boiler Point was losing emergency repair jobs because they couldn't respond fast enough to phone inquiries while working on-site.

  • Missed calls during busy service hours
  • No online booking system for customers
  • Competitors ranking higher in local search
  • Manual scheduling causing double-bookings

Our Solution

We built a complete digital presence with automated booking and local SEO that captures leads 24/7, even when the team is on-site.

  • Professional website with clear service areas
  • Online booking with instant confirmation
  • CRM automation for follow-ups
  • Local SEO dominating Norfolk searches
  • Stripe invoicing for seamless payments

What We Delivered

Service-Focused Website

Clear pricing, service areas, and emergency contact options that convert visitors into booked appointments.

Smart Booking System

Online scheduling that syncs with their calendar, preventing double-bookings and reducing admin time.

Instant Lead Response

Automated email and SMS confirmations that respond within seconds, even at midnight.

Local SEO Dominance

Optimized for 'boiler repair Norfolk' and related searches, capturing customers in their 30-mile radius.

Click-to-Call Integration

Mobile-optimized with prominent call buttons for emergency repairs that need immediate attention.

Review Generation

Automated review requests after completed jobs, building their 5-star Google reputation.

"I used to miss jobs because I couldn't answer the phone while working. Now customers book online and I get notified instantly. The system has completely changed how I run my business."

Boiler Point

Heating Services, Great Yarmouth

Google Analytics Report

Website performance over the last 12 months

Total Visitors

12.8K

Total Page Views

24.65K

Direct Views

3.92K

Paid Views

11.48K

Social Views

2.15K

Organic Views

7.10K

Traffic Growth

↑ 85% YoY
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Ready to Dominate Your Local Market?

Let's build you a system that captures leads while you focus on serving customers.